Advanced SEO Strategies Course

Course Overview

This 8-week advanced course builds on fundamental SEO knowledge to develop sophisticated optimization skills. You'll learn to execute comprehensive SEO campaigns, analyze competitive landscapes, and implement technical improvements that deliver measurable results.

What You'll Master

Advanced SEO requires strategic thinking combined with technical expertise. This course teaches you to develop optimization strategies for competitive industries, troubleshoot complex technical issues, and use data to guide decision-making.

Course Modules

• 1
  Advanced Keyword Strategy - Competitive keyword research, intent analysis, topical authority development
• 2
  Technical SEO Deep Dive - Advanced site architecture, JavaScript SEO, structured data implementation
• 3
  Content Excellence - E-A-T optimization, content gap analysis, strategic content planning
• 4
  Link Building Strategies - Ethical link acquisition, relationship building, digital PR fundamentals
• 5
  Competitive Analysis - Analyzing competitor strategies, identifying opportunities, strategic positioning
• 6
  Performance Optimization - Core Web Vitals, mobile optimization, international SEO considerations
• 7
  Analytics & Reporting - Advanced analytics setup, attribution modeling, executive reporting
• 8
  Campaign Management - Planning comprehensive SEO campaigns, managing priorities, demonstrating ROI

Who Should Take This Course

This course is designed for individuals with foundational SEO knowledge who want to advance their skills. It's ideal for SEO specialists looking to handle more complex projects, marketing managers overseeing SEO strategy, or consultants serving competitive industries.

Prerequisites

Understanding of basic SEO concepts is required. Students should have experience with keyword research, on-page optimization, and basic analytics. Completion of our Fundamentals course or equivalent experience recommended.